Undeniable Results with Targeted Paid Media Campaigns

At Good Kids, we specialize in creating high-impact paid media campaigns that drive measurable results. Whether you're looking to increase brand visibility, capture high-quality leads, or boost your ROI, we leverage our expertise across PPC, social media advertising, and programmatic media to ensure your brand stands out in a crowd.

With a data-driven approach, we craft tailored campaigns that connect with your target audience and generate real, sustainable growth. Let’s turn your ad spend into a profit-generating powerhouse.

Ready to maximize your ad ROI?

Schedule a free consultation today.

Why You Need Us as Your Paid Media Agency

When it comes to paid media, it's not just about running ads — it's about running the right ads, to the right audience, at the right time. A successful paid media strategy requires the perfect balance of data-driven insights, creative ad design, and real-time optimization. That’s where we come in.

As your paid media agency, we combine targeted strategies with innovative creative to elevate your brand, engage your audience, and maximize your ROI. From PPC campaigns to programmatic ads and social media ads, we leverage cutting-edge technology and industry insights to create compelling campaigns that deliver measurable results. Whether you're aiming for immediate visibility or long-term growth, we’ve got the tools and expertise to make it happen.

Our approach is simple:
Precision + Creativity = Maximum ROI.

“Partnering with Good Kids for our e-commerce PPC campaigns was a game-changer. In just 30 days, our ROAS climbed to 4.2x, and our average cart value increased by 18%. We gained over 800 new customers, and the results have only been growing since!”
— Emma L., Chief Growth Officer

Kat Von D.

“The Good Kids are Geniuses.“

What We Offer in Paid Media

What We Offer in Paid Media

Video Advertising

With platforms like YouTube and TikTok becoming essential for consumer engagement, video ads are an incredibly effective tool for storytelling and brand awareness. We create compelling video ad campaigns that connect with viewers, whether they’re watching content on YouTube or engaging on other platforms like Instagram and Facebook.

Native Advertising

Native ads blend seamlessly with the content users are already consuming, creating less intrusive and more engaging ad experiences. We craft native advertising campaigns that align with the context of the platform, driving higher engagement and improved conversion rates.

Local SEO & Local Paid Ads

If you have a brick-and-mortar location or serve a specific geographic area, local SEO and geo-targeted paid ads can help you capture the attention of customers nearby. We run local PPC campaigns, create geo-targeted ads, and optimize your presence on Google My Business to drive foot traffic and in-store conversions.

Amazon Advertising

For e-commerce businesses, Amazon Ads are critical to driving visibility in one of the world’s largest marketplaces. Whether you’re running sponsored product ads or Amazon display ads, we help you optimize your product listings and manage targeted ad campaigns to capture the attention of ready-to-buy consumers.

LinkedIn Advertising

For B2B businesses, LinkedIn ads are a powerful tool for lead generation and brand awareness. We create sponsored content, InMail campaigns, and dynamic ads to connect your business with decision-makers in your industry.

Influencer Marketing Ads

By partnering with influencers on social media, we help businesses expand their reach and connect with niche audiences in a more authentic way. Our influencer-driven paid media campaigns amplify your message and ensure it resonates with the right audience.

Remarketing & Retargeting

Keep your brand top-of-mind by re-engaging customers who have already interacted with your website or ads. Our remarketing strategies ensure that potential customers are brought back into the conversion funnel through targeted ads that remind them of your brand, product, or service.

Programmatic & Display Ads

We take the guesswork out of display advertising by using real-time bidding and data-driven insights to place your ads in front of the right audience at the right time. Our display ads go beyond banners, offering rich media and interactive ads that drive engagement and conversions.

Industries We Serve

At Good Kids, we understand that every industry is unique, which is why we tailor our paid media strategies to meet the specific goals and needs of each sector.

Whether you're an e-commerce business looking to increase conversions, a local brand trying to boost foot traffic, or a global enterprise seeking to expand your reach, our team has the expertise to drive results.

  • SaaS Brands: Drive quality leads and reduce customer acquisition costs with paid media strategies that speak directly to your ideal customer profile. From search ads to content promotion, we help you grow your subscriber base.

  • Local Businesses: Increase foot traffic and brand awareness with geo-targeted PPC campaigns and local search ads, ensuring your business is found when customers are searching nearby. See our results with Proudest Pony.

  • Beverages: Capture the attention of thirsty consumers with engaging social media campaigns, YouTube ads, and display ads designed to boost brand recognition and product sales. Explore our work with Martini & Rossi.

  • Automotive: Drive qualified leads and sales with PPC campaigns that highlight vehicle inventory, promotions, and seasonal offers. We create strategies that speak directly to automotive buyers, whether online or in-person. See how Toyota leveraged our marketing strategies.

  • Apparel: From fashion-forward collections to seasonal promotions, we craft targeted ad campaigns that highlight your products and drive sales on social media and search platforms. Check out how we worked with Von D Shoes to create a standout campaign.

A model posing in Reeboks
Reebok Black Sneakers

We’ve successfully helped businesses in these industries thrive through smart, data-driven paid media strategies. No matter your market, we can help you connect with the right audience at the right time.

“With Good Kids managing our SaaS PPC campaigns, we saw a 12% drop in cost-per-lead and a 25% boost in demo signups within six weeks. Their expertise in audience targeting and ad copy converts!”
— Jordan K., Founder

Our Paid Media Services Case Studies

  • Power Footwear, a fast-growing sneaker brand, faced the challenge of standing out in the competitive footwear market. With major, well-established sneaker brands dominating the industry, Power Footwear needed to create a buzz around their limited-edition sneaker collection to drive urgency and sales. The goal was to leverage digital media to build anticipation and create exclusivity, ultimately achieving strong sales in a short period.

  • Good Kids crafted a targeted digital marketing strategy, focusing on PPC advertising and dynamic social media campaigns. We implemented Instagram and Facebook ads, leveraging visually compelling carousels and retargeting campaigns to engage sneaker enthusiasts. Additionally, influencer collaborations were used to build excitement and create a sense of urgency around the limited-edition collection. Google Shopping campaigns were also employed to highlight the collection and increase conversions.

  • Result:

    • 35% increase in conversion rates.

    • The entire sneaker collection sold out within 48 hours.

    • Elevated Power Footwear’s status within the sneaker community, building a loyal customer base.

    Learn More: Power Footwear Case Study

Proudest Pony is a vegan haircare brand that prides itself on sustainability and cruelty-free products. The beauty industry, particularly within the vegan and eco-conscious space, is highly competitive, with brands constantly vying for attention in a crowded market. In a time of socially-distanced launches, standing out through digital media was essential. Proudest Pony needed a bold, impactful strategy to gain visibility and drive sales in an industry dominated by large, established players.

Power Footwear woman jogger

Power Footwear, a fast-growing sneaker brand, was looking to create a strong presence in the highly competitive athletic footwear industry. With a market crowded with established giants and rapidly shifting consumer trends, their challenge was to cut through the noise and make a mark. For an exclusive limited-edition sneaker collection, the brand needed to generate buzz, create urgency, and drive significant sales in a short window of time.

  • Launching a new vegan haircare brand in a highly competitive beauty market, Proudest Pony needed to quickly build awareness and drive online sales during a period of social distancing. The goal was to establish a strong digital presence and generate immediate traction with paid media.

  • Solution: We created a paid media strategy that aligned with Proudest Pony's core values of sustainability and vegan products. Our approach combined targeted ads, optimized messaging, and strategic platform selection to drive traffic and conversions.

    • Paid Social Media Campaigns: We leveraged Facebook, Instagram, and Pinterest ads to reach Proudest Pony’s target audience of eco-conscious beauty consumers. We created visually appealing carousel ads that showcased the brand’s unique selling points and key product features.

    • Google Ads & Remarketing: We implemented search campaigns focused on high-intent keywords, combined with dynamic remarketing ads to re-engage visitors and maximize conversions.

    • Influencer Partnerships & Sponsored Content: We worked with micro-influencers to expand reach and integrate paid partnerships that drove engagement across social platforms.

    • Audience Segmentation & Lookalike Targeting: Using data-driven insights, we refined our targeting to reach the most likely buyers, optimizing campaign performance in real-time.

    • The entire product line sold out within the first month, surpassing sales targets by 30%.

    • Social media engagement skyrocketed, with over 25,000 interactions across Instagram and Facebook.

    • Paid media campaigns generated a 5x return on ad spend (ROAS), delivering measurable growth in online visibility and sales.

    • Secured significant media coverage in top beauty publications, increasing brand recognition and trust within the target audience.

“Working with Good Kids is like having an extension of our own team. Their insights and creativity are unmatched.”
— Amanda C., Power Footwear
A smartphone with lots of apps on it

Why Choose Good Kids for Paid Media?

What Sets Us Apart in Paid Media Campaigns? Good Kids is more than just a paid media agency — we’re your strategic partner in driving results.

We specialize in developing customized paid media campaigns that not only deliver immediate results but also build long-term brand success.

Our approach combines cutting-edge technology, data-driven insights, and creative expertise to ensure that every dollar you invest in paid media works harder for your brand. Here’s what sets us apart:

Here’s how we do it:

  • Every business is different, and we believe in creating custom strategies that align with your unique goals and objectives. Whether you’re looking to drive sales, generate leads, or increase brand awareness, we create campaigns that are as unique as your business.

  • We specialize in a range of platforms, including Google Ads, Facebook, Instagram, TikTok, LinkedIn, and more. Our experience allows us to craft multi-channel campaigns that maximize reach and impact, targeting the right audience at the right time.

  • We believe in constantly refining and optimizing campaigns for maximum performance. Our team is always monitoring the data, running A/B tests, and making adjustments on the fly to ensure your campaigns are performing at their best.

  • We provide in-depth reports that show exactly how your budget is being spent and the ROI you’re achieving. We don’t just show the results; we show how we got there, so you always know the impact of your investment.

  • With years of experience working with leading brands across various industries, Good Kids has delivered proven success in paid media. From driving significant ROI to increasing brand visibility and engagement, our track record speaks for itself.

“Good Kids helped us achieve a 15% increase in click-through rates and a 20% jump in location inquiries within the first month. Their retargeting strategy directly contributed to a 10% increase in sales.”
— Mike D.

Your Paid Media Questions: FAQs

  • We begin by understanding your business goals and audience. From there, we build a custom paid media strategy that may include PPC, paid search advertising, and social media ad campaigns targeting specific demographics, interests, and behaviors. By analyzing data and using the most effective ad platforms like Google Ads, Facebook Ads, and LinkedIn Ads, we ensure you get the best return on investment.

  • Choosing the right platforms depends on your target audience and marketing goals. We specialize in using a range of platforms for paid social advertising, including:

    • Facebook Ads: Reach a broad audience through Facebook’s extensive targeting options.

    • Instagram Ads: Engage users with visually appealing ads on the world’s most popular visual platform.

    • LinkedIn Ads: Target professionals and businesses for B2B campaigns.

    • Google Ads: Capture search traffic with high-intent users.

    • TikTok Ads: Tap into the viral power of short-form videos.

    We tailor our strategies to ensure your ad spend is maximized across the best platforms for your brand.

  • We track several key performance indicators (KPIs) such as click-through rates (CTR), conversion rates, return on ad spend (ROAS), and cost per acquisition (CPA). Using real-time data, we continuously monitor and adjust your campaigns for optimal performance. For more insights, check out our marketing strategy page.

  • PPC advertising is designed to drive immediate traffic through keyword-based ads placed on search engines like Google. Paid social media campaigns, on the other hand, allow you to increase brand awareness and engagement on platforms like Facebook, Instagram, and LinkedIn. Both approaches are crucial for a comprehensive paid media strategy. At Good Kids, we combine PPC with paid social media services to provide maximum exposure and results.

  • With PPC advertising services, you control how much you spend, as you only pay when someone clicks on your ad. We work closely with you to set a budget that aligns with your goals, and we optimize your campaigns to ensure your ad spend is used efficiently. If you're interested in learning more about how to control your paid advertising budget, read about the benefits of paid media.

  • A/B testing allows us to test different variations of your ads—such as headlines, visuals, and calls to action—to determine which versions deliver the best results. By continually optimizing ad copy and creatives, we ensure your campaigns remain fresh and highly effective, maximizing ad ROI. A/B testing is essential for improving the performance of both PPC ads and paid social advertising services.

  • Improving ROI starts with precise targeting and continuous optimization. At Good Kids, we leverage programmatic advertising, targeted audience strategies, and creative ad development to ensure your ads reach the right people at the right time. For more details on how we optimize your ROI with paid media, check out our client success stories.

  • Getting started with paid media management is simple. Schedule a consultation, and we’ll work with you to craft a personalized strategy based on your business needs. We handle everything from content creation, strategy development, to campaign execution. We specialize in paid search marketing, PPC services, and paid social advertising services to ensure every campaign generates maximum impact.

Need specific answers? Reach out to our team for tailored advice on your paid ad strategy.

Ready to Boost Your ROI with Paid Media?

At Good Kids, we specialize in driving results through strategic, data-driven paid media campaigns. Whether you're looking to increase sales, improve brand visibility, or target the right audience with precision, we’re here to help.

Take the next step to maximize your ad ROI and paid media strategy today! Our team is ready to create a customized approach that aligns with your goals and budget. From PPC advertising to social media ads, we provide end-to-end services designed to get you the best results.

Get Started Now or Request a Free ConsultationIt’s time to ignite your brand with social media ads that make an impact.

Let’s work together to build a campaign that’s anything but ordinary.

Contact us.

info@goodkids.ca
+1 888 499 6766

Toronto - New York - Los Angeles